[2009.03.05] 汤姆·彼得斯

引用 304952701 2011-7-8 01:17

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Tom Peters
汤姆－彼得斯
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Tom Peters (born 1942) was the co-author of what was for over 20 years the best-selling business book of all time. “In Search of Excellence”, written with his fellow McKinsey consultant Robert Waterman, was first published in the United States in 1982 and has sold millions of copies. It came out at a time when corporate America was feeling overwhelmed by Japan’s evident superiority in manufacturing and needed reminding that there was still excellence to be found back home.
汤姆－彼得斯（1942年生）一直是年逾20年的最佳畅销商业书籍的合著人。他与麦肯锡咨询的同事罗伯特－沃特曼（他与麦肯锡公司同事罗伯特－沃特曼顾问）一同编写的《追求卓越》，于1982年在美国首次出版发行，至今已有几百万本的销售纪录。在美国企业们被日本制造业的明显优势整的不知所措时，这本书的出世对犹存的本土企业优势提了个醒。（当美国企业界面对日本制造业的明显优势感到不知所措时）
It is not, however, as a writer that Peters was best known in later years. He became the first (and most outstanding) exponent of the late 20th-century phenomenon of the management lecture. He stood at the forefront of a new generation of management experts who took their wisdom off the bookshelf and into the classroom. Energetic, lively and entertaining, he wowed crowds of executives in conference halls from Hamburg to Hong Kong, the leader of a regular (and highly influential) migration of American gurus spreading the gospel of American management excellence to all corners of the earth. He peddled his theories of excellence with the exuberance and evangelistic zeal of a 19th-century cough-syrup salesman.
然而，让他（彼得斯）之后最出名的，并不是彼得斯（他）的作家身份。他成了首位（也是最著名的）（也是最杰出的）后20世纪管理学演讲的中流砥柱。（20世纪末管理技巧讲说的代表人物）他成为了新一代将管理学理论教授于课堂的先锋管理学专家。精力充沛，生气勃勃，寓教于乐，他的教室里从汉堡到香港的学生总能传出阵阵喝彩，（他让会议厅中来自汉堡和香港的高管们拍案叫绝）这些平凡但又不平凡的美国领军导师们正在把美国先进的管理学福音遍布到世界的每一个角落。（这些美国专家们寻常却极具影响力的移民活动将美国管理学精华的福音传遍世界各个角落。）他传播着他的日益蓬勃的精湛理论和19世纪止咳糖浆的销售员般的热情。
Peters served in the US navy in the late 1960s and then worked in the White House as an adviser on drug abuse. But he based the ideas in “Excellence” (as the book has become known) on experience that he and Waterman gained when working with American companies as management consultants for McKinsey & Company in the late 1970s and early 1980s. There they had been in contact with a fellow consultant, Richard Pascale (see article), who had used McKinsey’s framework of the Seven Ss to explain the growing superiority at that time of Japanese industry and management methods.
彼得斯在19世纪60年代（20世纪60年代）后期效力于美国海军，随后在白宫担任一名毒品滥用顾问（防止药物滥用顾问）。但是他在19世纪70年代后期和19世纪80年代早期（20世纪70年代末和20世纪80年代初），和沃特曼的在美国麦肯锡公司担任管理咨询的经验运用在了‘完美’这个理念（正如书的命名）上。他们一直与一名叫做，理查德－皮思卡尔的咨询同事保持着联系，理查德用过麦肯锡的七个'S'框架来解释当时日益强大的日本工业和管理的方法。
Kathryn Harrigan, professor of business leadership at Columbia Business School, attributed some of the book’s success to the fact that: “Americans are into cults, particularly the cult of the personality. They are all looking for the recipe of success, and Tom Peters made the best job of that. People knew exactly where to place him.”
凯瑟琳－哈里根，哥伦比亚大学商学院商业领导力的教授，把这本书的成功归功于：‘美国人民正在受到狂热文化的吸引，尤其是个性发展的狂热。人们都在寻找成功的秘诀，而汤姆－彼得斯成为了教人的不二人选。群众们清楚的知道将他至于何处。’
Robert Waterman was the opposite of Peters. Shy and introspective, he stayed on at McKinsey long after Peters had left. He eventually set up his own consultancy in San Francisco. The two authors never wrote another book together, although each separately wrote several. Peters started “Thriving on Chaos”, his second book, with the memorable line: “There are no excellent companies.” This was after several of the so-called excellent companies in the first book had chalked up some far-from-excellent performances.
罗伯特－沃特曼恰好和彼得斯的相反。性格腼腆且内省，他在彼得斯离开麦肯锡之后很久才离开（他性格内向害羞，因此在彼得斯离开麦肯锡之后很久才离开），最终在三藩市成立了自己的咨询公司。这两位作者尽管单独出过著作，但再也没有一同写给过书。彼得斯开始了他第二本书，《乱中求胜》的著作，其中有一段令人难忘：‘世上没有完美的企业。’在第一本书中几家所谓的完美企业远离卓越的绩效被纪录下来之后发表的。（这是在第一本书中的几个所谓的完美的企业取得远远不能让人满意的表现后发表的）
The focus of Peters’s later work was the management of continuous change in a chaotic world. His books became ever more populist. “Re-imagine”, published in 2003 by Dorling Kindersley, a publisher famous for its artwork, contains lots of short sidebars, exclamation marks and pictures of things such as frogs leaping.
彼得斯的后期管理学书籍的重心是在混沌世界的持续变化。他的书作更为流传。《再想象》于2003年由多林－金斯德利出版发行，这是一家因其艺术作品包含很多侧边栏，感叹号和诸如青蛙跳跃的图片而闻名的出版商
Notable publications
著作
With Waterman, R.H., “In Search of Excellence: Lessons from America’s Best-run Companies”, Harper & Row, New York, 1982; Profile Books, London, 2004
与沃特曼R.H.合著, “追求卓越：美国最佳经营公司的经验”，哈珀与罗出版公司，纽约 ，1982，资料书籍，伦敦，2004
With Austin, N., “A Passion for Excellence: The Leadership Difference”, Collins, 1985
与奥斯丁N.合著，“卓越之求：领导力的不同”，科林斯出版社，1985
“Thriving on Chaos: Handbook for a Management Revolution”, Alfred A. Knopf, 1987
“乱世生存：管理改革指南”，阿尔法雷德·克诺普夫出版社，1987
More management gurus
更多管理学大师
This profile is adapted from “The Economist Guide to Management Ideas and Gurus”, by Tim Hindle (Profile Books; 322 pages; £20). The guide has the low-down on more than 50 of the world’s most influential management thinkers past and present and over 100 of the most influential business-management ideas. To buy this book, please visit our online shop.
该简介改自于由蒂姆－新度的（简介书籍，322页，20英镑）“经济学家指南的管理理念和大师”，这本指南由超过50位世界最具影响力的管理学思考者过去和现在的100多个最权威的商业管理理念。欲购本书，请访问我们的网上书店。

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